Unique driving experience

Programs vary from safety trainings, race track experiences, snow & ice experience and professional training courses in Europe, as well as driving-related customised events.

Should you require pre- or post-programs, accommodation and/or transfers – no problem: Just let us know!

Customised experience

Whether workshops, individual or group bookings or a large-scale event for the company anniversary – together with the BMW M Driving Experience we design trainings that are individually tailored to your needs: from a leisure panoramic tour through the foothills of the Alps to adrenaline-charged product experiences on the race track. We handle customised events from your first inquiry to the tailor-made planning up to the successful execution.

Safety training

Build up your driving skill! Train your ability to handle challenging situations. Specially trained BMW M instructors will coach you to handle driving situations in your everyday life safely.

Should you be a Professional Driver and responsible for the personal safety and wellbeing of other people in your daily work, professional safety trainings are available. You will also learn to meet all requirements of your job in any situation.